The strategy is not at the top of everyone's mind. People's involvement is low, absenteeism is high, there is tension within teams or between departments and employees do not trust each other. These are all symptoms of an unbalanced corporate culture.
The corporate culture concerns everything that occurs between people: the collaboration, the communication, the leadership. In a healthy culture, employees thrive in their productivity and collaboration. Such a culture is brimming with synergy.
Culture eats strategy
Many strategy implementation projects fail because the organisations in question insufficiently tailor their corporate culture to what their strategy calls for. A corporate culture consultant (also known as a change management consultant) starts where a strategy consultant stops. A corporate culture consultant analyses what interventions in the corporate culture are needed to effectively execute the strategy in question.